Gov. Lujan Grisham announces film production company to headquarter in Las Cruces

[Skip to content](#main-content)

# PRESS RELEASES

1. [Home](https://www.governor.state.nm.us) 2. [Press Releases](https://www.governor.state.nm.us/press-releases/) 3. Gov. Lujan Grisham announces film production company to headquarter in Las Cruces

# Gov. Lujan Grisham announces film production company to headquarter in Las Cruces

Aug 17, 2022 | [Press Releases](https://www.governor.state.nm.us/press-releases/)

#### _$3 million state LEDA investment to 828 Productions set to anchor innovative media business in New Mexico_

LAS CRUCES – Gov. Michelle Lujan Grisham announced on Wednesday that a full-service film and production company has chosen Las Cruces for its headquarters, with plans in motion to open a film production studio in the near future.

Over the next six years, California-based 828 Productions plans to invest $75 million to build a 300,000-square-foot studio and 20-acre back lot, creating at least 100 high-paying jobs in Las Cruces. The firm began ramping up its production efforts in May 2022, filling key positions and purchasing a 7,500-square foot office building in downtown Las Cruces for training, post-production, and visual effects work.

The state of New Mexico will pledge $3 million to the project from the Local Economic Development Act (LEDA) job creation fund as the company meets its job target of at least 100 full-time year-round employees.

“New Mexico is seeing a record number of productions from the film and television industry and all-time high spending, and it’s no accident,” said **Gov. Lujan Grisham**. “Not only are we are investing in studios like 828 Productions, we are expanding industry workforce training with a new film school in Albuquerque and Las Cruces – and it is paying off. We’re extremely excited to welcome 828 Productions to Las Cruces, as well as the high-paying, local jobs and industry growth it will bring to the entire state.”

828 has finalized negotiations on an additional 35 acres of land in downtown Las Cruces, with existing structures that will provide soundstage and set construction space. The film company intends to shoot its first production in the new Las Cruces Studio before the end of 2022 and spend $350 million on productions over the next decade.

The City of Las Cruces is considering an additional $897,000 in Local LEDA through capital appropriations, with an additional amount up to $2.8 million set aside by Las Cruces City Council specifically for cinematic infrastructure. These funds are pending City Council approval and finalization of a Project Participation Agreement.

With the LEDA agreement and other guarantees from the company to invest in workforce training, 828 Productions is set to become New Mexico’s third film partner, joining Netflix and NBCUniversal. The partnership model is a key provision of 2019’s Senate Bill 2, spearheaded by Gov. Lujan Grisham, which revised the New Mexico film tax credits to catalyze permanent investments from the film and television industry in New Mexico to create jobs and diversify the economy.

“828 Studios chose Las Cruces because of Gov. Lujan Grisham’s commitment to film and television job growth,” said Economic Development Department **Secretary Alicia J. Keyes**. “This is an industry that is highly mobile and can locate anywhere. They are coming to Las Cruces to create jobs here because we have put in place forward-thinking investments that is helping this industry thrive.”

828 Productions is a full-service film finance and production company, whose recent films include: K. Asher Levin’s dark millennial comedy “Helen’s Dead,” Robert Rippberger’s haunted house thriller “Those Who Walk Away,” Deauville Film Festival Grand Special Prize Nominee “The Last Son,” Camille Delmarre’s high-octane action film “Assassin Club,” “The Price We Pay,” “Raven’s Hollow,” “Operation Seawolf,” “The Requin,” and SXSW Grand Jury Prize winner “The Fallout.”

“We were looking for a home for 828 Studios and fell in love with Las Cruces,” **Todd Lundbohm**, Founder and CEO of 828 Productions, said. “This is a town on the rise, with a wealth of opportunity just waiting to be tapped into. At 828, we’re passionate about story and film as an art form, but we’re equally passionate about creating a studio environment that inspires positivity behind the scenes as well,” he continued. “For us, it’s about putting down roots, and New Mexico, specifically Las Cruces, gives us the ideal place to do that.”

**Stephanie Denton** is a long-time media executive formerly with WWE Studios and Lionsgate International and now EVP of Sales and Business Development with 828 Productions. “We’re excited to work with this amazing community to continue growing the local workforce, developing programs with NMSU and Doña Ana Community College with the goal of creating a top-tier hub for production, right here in Las Cruces,” Denton said.

Denton added that the governor’s commitment through EDD and the Higher Education Department to develop a professional media education training program through the Next Generation Media Academy will allow 828 Studios to develop hands-on internships and training programs that can lead to full-time employment for many students.

The creation of 828 Studios comes as Las Cruces is seeing a surge of filming activity, hosting Netflix and major studio and independent productions featuring well-known actors including Clint Eastwood, Mel Gibson, Bruce Willis, Kate Bosworth, Ving Rhames, and Ryan Phillippe.

Las Cruces is included in New Mexico’s “uplift” film incentive area, providing film productions an extra 5% film rebate for filming there, for a total potential incentive of 35%. The incentive resulted in a 650% increase in direct spending in rural areas of the state last year.

“Today’s announcement is a game changer and a dream come true for the film industry in Las Cruces and Doña Ana County,” said State Senator and Film Las Cruces Co-Founder and President **Jeff Steinborn**. “We’re thrilled to have 828 Productions making this investment in our community to create a full-service film production studio and backlot. 828 Studios will help elevate Las Cruces as one of the top film production hotspots in New Mexico and the United States, and showcase our excellent film incentives, diverse locations, talented crew, and rich southwestern culture.”

Pending city council approval, the City of Las Cruces would be the fiscal agent for the economic assistance.

”Las Cruces is already a destination for filmmakers and the City of Las Cruces is working closely with 828 Productions to bring a world-class production company to the city so we can create permanent year-round jobs and build our highly skilled workforce in the film industry,” **Mayor Ken Miyagishima** said.

#### Recent Posts

*  [Governor appoints Rebecca Roose as Natural Resources Trustee](https://www.governor.state.nm.us/2026/06/05/governor-appoints-rebecca-roose-as-natural-resources-trustee/)  * [U.S. Supreme Court approves Rio Grande compact settlement – Agreement ends 13-year interstate dispute](https://www.governor.state.nm.us/2026/05/28/u-s-supreme-court-approves-rio-grande-compact-settlement-agreement-ends-13-year-interstate-dispute/)  * [Health care loan repayment expands to address doctor shortage – Record expansion part of strategy to add health providers in NM](https://www.governor.state.nm.us/2026/05/26/health-care-loan-repayment-expands-to-address-doctor-shortage-record-expansion-part-of-strategy-to-add-health-providers-in-nm/) * [Governor declares statewide drought and severe fire conditions – Agencies will coordinate community and water protection efforts](https://www.governor.state.nm.us/2026/05/20/governor-declares-statewide-drought-and-severe-fire-conditions-agencies-will-coordinate-community-and-water-protection-efforts/)    * [Governor Lujan Grisham leads trade mission to Japan](https://www.governor.state.nm.us/2026/05/11/governor-lujan-grisham-leads-trade-mission-to-japan/)

## Press Release Archive

* [June 2026](https://www.governor.state.nm.us/2026/06/) (1) * [May 2026](https://www.governor.state.nm.us/2026/05/) (6) * [April 2026](https://www.governor.state.nm.us/2026/04/) (5) * [March 2026](https://www.governor.state.nm.us/2026/03/) (10) * [February 2026](https://www.governor.state.nm.us/2026/02/) (21) * [January 2026](https://www.governor.state.nm.us/2026/01/) (10) * [December 2025](https://www.governor.state.nm.us/2025/12/) (7) * [November 2025](https://www.governor.state.nm.us/2025/11/) (6) * [October 2025](https://www.governor.state.nm.us/2025/10/) (11) * [September 2025](https://www.governor.state.nm.us/2025/09/) (11) * [August 2025](https://www.governor.state.nm.us/2025/08/) (7) * [July 2025](https://www.governor.state.nm.us/2025/07/) (9) * [June 2025](https://www.governor.state.nm.us/2025/06/) (10) * [May 2025](https://www.governor.state.nm.us/2025/05/) (4) * [April 2025](https://www.governor.state.nm.us/2025/04/) (12) * [March 2025](https://www.governor.state.nm.us/2025/03/) (13) * [February 2025](https://www.governor.state.nm.us/2025/02/) (11) * [January 2025](https://www.governor.state.nm.us/2025/01/) (11) * [December 2024](https://www.governor.state.nm.us/2024/12/) (5) * [November 2024](https://www.governor.state.nm.us/2024/11/) (9) * [October 2024](https://www.governor.state.nm.us/2024/10/) (10) * [September 2024](https://www.governor.state.nm.us/2024/09/) (16) * [August 2024](https://www.governor.state.nm.us/2024/08/) (9) * [July 2024](https://www.governor.state.nm.us/2024/07/) (13) * [June 2024](https://www.governor.state.nm.us/2024/06/) (17) * [May 2024](https://www.governor.state.nm.us/2024/05/) (5) * [April 2024](https://www.governor.state.nm.us/2024/04/) (9) * [March 2024](https://www.governor.state.nm.us/2024/03/) (13) * [February 2024](https://www.governor.state.nm.us/2024/02/) (19) * [January 2024](https://www.governor.state.nm.us/2024/01/) (13) * [December 2023](https://www.governor.state.nm.us/2023/12/) (10) * [November 2023](https://www.governor.state.nm.us/2023/11/) (8) * [October 2023](https://www.governor.state.nm.us/2023/10/) (13) * [September 2023](https://www.governor.state.nm.us/2023/09/) (6) * [August 2023](https://www.governor.state.nm.us/2023/08/) (9) * [July 2023](https://www.governor.state.nm.us/2023/07/) (16) * [June 2023](https://www.governor.state.nm.us/2023/06/) (19) * [May 2023](https://www.governor.state.nm.us/2023/05/) (17) * [April 2023](https://www.governor.state.nm.us/2023/04/) (11) * [March 2023](https://www.governor.state.nm.us/2023/03/) (24) * [February 2023](https://www.governor.state.nm.us/2023/02/) (23) * [January 2023](https://www.governor.state.nm.us/2023/01/) (23) * [December 2022](https://www.governor.state.nm.us/2022/12/) (14) * [November 2022](https://www.governor.state.nm.us/2022/11/) (17) * [October 2022](https://www.governor.state.nm.us/2022/10/) (19) * [September 2022](https://www.governor.state.nm.us/2022/09/) (22) * [August 2022](https://www.governor.state.nm.us/2022/08/) (26) * [July 2022](https://www.governor.state.nm.us/2022/07/) (27) * [June 2022](https://www.governor.state.nm.us/2022/06/) (23) * [May 2022](https://www.governor.state.nm.us/2022/05/) (15) * [April 2022](https://www.governor.state.nm.us/2022/04/) (17) * [March 2022](https://www.governor.state.nm.us/2022/03/) (21) * [February 2022](https://www.governor.state.nm.us/2022/02/) (25) * [January 2022](https://www.governor.state.nm.us/2022/01/) (18) * [December 2021](https://www.governor.state.nm.us/2021/12/) (10) * [November 2021](https://www.governor.state.nm.us/2021/11/) (7) * [October 2021](https://www.governor.state.nm.us/2021/10/) (8) * [September 2021](https://www.governor.state.nm.us/2021/09/) (23) * [August 2021](https://www.governor.state.nm.us/2021/08/) (14) * [July 2021](https://www.governor.state.nm.us/2021/07/) (12) * [June 2021](https://www.governor.state.nm.us/2021/06/) (18) * [May 2021](https://www.governor.state.nm.us/2021/05/) (14) * [April 2021](https://www.governor.state.nm.us/2021/04/) (24) * [March 2021](https://www.governor.state.nm.us/2021/03/) (15) * [February 2021](https://www.governor.state.nm.us/2021/02/) (17) * [January 2021](https://www.governor.state.nm.us/2021/01/) (33) * [December 2020](https://www.governor.state.nm.us/2020/12/) (33) * [November 2020](https://www.governor.state.nm.us/2020/11/) (38) * [October 2020](https://www.governor.state.nm.us/2020/10/) (42) * [September 2020](https://www.governor.state.nm.us/2020/09/) (43) * [August 2020](https://www.governor.state.nm.us/2020/08/) (39) * [July 2020](https://www.governor.state.nm.us/2020/07/) (42) * [June 2020](https://www.governor.state.nm.us/2020/06/) (47) * [May 2020](https://www.governor.state.nm.us/2020/05/) (47) * [April 2020](https://www.governor.state.nm.us/2020/04/) (39) * [March 2020](https://www.governor.state.nm.us/2020/03/) (62) * [February 2020](https://www.governor.state.nm.us/2020/02/) (40) * [January 2020](https://www.governor.state.nm.us/2020/01/) (15) * [December 2019](https://www.governor.state.nm.us/2019/12/) (16) * [November 2019](https://www.governor.state.nm.us/2019/11/) (6) * [October 2019](https://www.governor.state.nm.us/2019/10/) (6) * [September 2019](https://www.governor.state.nm.us/2019/09/) (11) * [August 2019](https://www.governor.state.nm.us/2019/08/) (9) * [July 2019](https://www.governor.state.nm.us/2019/07/) (14) * [June 2019](https://www.governor.state.nm.us/2019/06/) (7) * [May 2019](https://www.governor.state.nm.us/2019/05/) (12) * [April 2019](https://www.governor.state.nm.us/2019/04/) (12) * [March 2019](https://www.governor.state.nm.us/2019/03/) (19) * [February 2019](https://www.governor.state.nm.us/2019/02/) (29) * [January 2019](https://www.governor.state.nm.us/2019/01/) (14) * [December 2018](https://www.governor.state.nm.us/2018/12/) (1)

### Categories

* [2022 Wildfires](https://www.governor.state.nm.us/2022-wildfires/) * [COVID-19](https://www.governor.state.nm.us/covid-19/) * [Early Childhood Education](https://www.governor.state.nm.us/early-childhood-education/) * [Legislative Updates](https://www.governor.state.nm.us/legislative-updates/) * [Press Releases](https://www.governor.state.nm.us/press-releases/) * [Public Safety](https://www.governor.state.nm.us/public-safety/) * [Uncategorized](https://www.governor.state.nm.us/uncategorized/)

## Contact

The Office of Governor Michelle Lujan Grisham is located on the fourth floor of the New Mexico State Capitol in Room 400.

Address: 490 Old Santa Fe Trail Room 400 Santa Fe, NM 87501

Phone: (505) 476-2200 Toll free: (833) 520-0020

## Quick Links

* [Open Positions](https://www.governor.state.nm.us/apply/open-positions/) * [Boards and Commissions](https://www.governor.state.nm.us/apply/boards-and-commissions/) * [Judicial and District Attorney Posts](https://www.governor.state.nm.us/judicial-and-district-attorney-posts/)

## Flag Status